Opening June, 2026 in Santa Monica, California, this 1,470 SF flagship is Jones Roads’ first location on the West Coast and marks a major step in the brands US expansion. Operating as an experiential hub, the boutique offers ample shopping space where shoppers can test the brand’s cult-favorite products and offers personalized skin consultations, make-up lessons with trained artists, as well as hosting bridal services, private events, and live activations. Making it a true community hub for in the area and offering more opportunities for customers to experience the brand firsthand!

Recognizing today’s shoppers desire for engaging in-store experiences, when it was time to establish their brick-and-mortar presence, our team was ready to provide our expertise and experience with multi-location rollouts and helping brands create a sequence of events in and around a store that optimizes the customer journey and results in the right outcome.