zadig & voltaire
meatpacking district, ny
The Zadig & Voltaire brand “invents a diverse universe that thrives in the ‘in-between.’ Not just for him or her, day or night, or work or leisure, the Parisian fashion house redefines modern femininity with wild, free, and rock-fueled wardrobe essentials that embody the strength and sensuality found in the rough and undone.”
In addition to other locations, KPA partnered with Zadig & Voltaire on their 4,000SF store located in the Meatpacking District of Manhattan. The design strategy integrated the existing bare brick walls and bare concrete flooring. Reminiscent of an NYC sidewalk, the design mixes an urban aesthetic with the fashionable apparel of the brand.
Keeping the lighting and fixtures simple and sophisticated, with artful combination of rough finishes with stream-lined modernity, the Zadig brand apparel is accentuated and celebrated – staying true to the brand’s aesthetic.
Zadig & Voltaire
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